DESIGNED FOR THE snapshooter market, the diminutive X-A7 features a newly-developed 24-megapixel APS-C sensor that produces what Fujifilm calls “memory colours,” exactly as the user remembers them!

It also delivers images with lower noise, even at the top sensitivity of ISO 51,200, which is particularly useful in low light conditions. The sensor uses copper wiring to enable high-speed data readout and features about 8.5 times more phase detection pixels than the current model across the entire sensor surface, enhancing autofocus speed and accuracy. This also improves AF tracking of a moving subject and Face / Eye detecting AF performance, even in low light.

A large 3.5-inch LCD monitor on the rear provides touch-response performance equivalent to or better than that of smartphones in general, enabling easy camera operation. There's also a new “Smart Menu”, which enables intuitive operation, allows users to adjust shooting settings with ease while checking the picture's brightness, bokeh level, film simulation effect and aspect ratio on the screen.

The rear LCD monitor boasts a maximum luminous intensity of approximately 1,000 candelas for a high visibility and the “vari-angle” monitor can adjust to any position for shooting high- and low-angles, and can be rotated to shoot self-portraits.

The X-A7 reads data from all the pixels on the sensor and uses the equivalent of 6K data to produce 4K video. It is capable of recording smooth 4K/30 fps video and can record at 60 fps in full-HD and HD video modes.

The X-A7 records up to about 15 minutes of 4K video and up to about 30 minutes of full-HD and HD video continuously.

This is the first X-Series camera to feature the “Countdown Video” mode, in which users can specify the duration of video to be filmed from the options of 15 seconds, 30 seconds or 60 seconds.

The HD High-Speed Video function records HD video at up to 4x frame rate to achieve smooth video, even when replaying a fastmoving subject in slow motion.

The X-A7 weighs just 455 g with its Fujinon XC15-45mm f3.5-5.6 OIS PZ lens and provides approximately 440 frames per battery charge.

For more information, visit www.fujifilm.com.au